For the majority of millennials and Gen Z coffee consumers, instant coffee is no longer just a quick caffeine fix — it's a lifestyle. Today's consumers are healthier, more sustainable, and more convenient than ever. And, as fate would have it, instant coffee has kept up. From antioxidant-fortified blends to low-sugar and organic, the market is abuzz with options that purport to deliver both taste and health. Let's find out how to select the best instant coffee powder for a

India’s coffee culture is booming, fueled by a new wave of urban consumers who crave both convenience and quality. Once dominated by tea, the beverage landscape is shifting—especially among millennials and Gen Z, who are embracing coffee as a lifestyle choice. If you’re searching for the Top 10 Instant Coffee Brands in India 2025 , this list highlights the most loved brands that deliver quality, taste, and variety. Among them, KettleBerry stands out for its 100% single-ori